About
Who are we?
Mobadala for Advanced Business Ltd. is a multi-activity Sudanese company, working in several fields, most notably the fields of agriculture and mining, where the company is active in providing agricultural needs, such as agricultural machinery, pesticides and fertilizers as part of its commitment towards promoting Sudanese exports and enhancing the added value of Sudanese products, in addition to contributing in the technical transformation in the agricultural field, and in the field of mining, the company provides all the machinery, equipment and safety requirements related to the field of mining (traditional and organized)٠
The company is working to create strategic partnerships with producers, by providing production inputs and providing advisory services to producers, and working to deliver products (crops) to global markets, and to complete this chain, the company is also active in logistics services, as it owns a fleet of trucks and several warehouses throughout the states of Kenya٠
How did the story begin ?
In 1983, our journey began in Abu Jubeiha, South Kordofan State, in the field of agricultural trade and some government contracting projects .
In the year 1991 we started adding a new section, which is the logistics services for inter- national organizations such as WFP and Save the Children and others in many projects such as relief distribution, IDP camp projects, contracting projects funded by organizations, as well as carrying out logistical tasks such as deportation and other things for agricultural crops of the Agricultural Bank of Sudan throughout western Sudan.
In 2009, we started electrical and lighting works in several projects in north and South Kordofan state and some localities in Khartoum State .
In the year 2011, with the beginning of mining activity and the state’s interest in Sudanese exports, we established Power Zone, Power Zone for Import and Export, to provide all mining equipment and machinery, and to find the necessary ideas to save effort and time for the mining industry .Believing in the necessity of providing information and its great role in making decisions in the business world, we opened a specialized office in China, which is concerned with providing information and services such as shipping, communicat- ing with factories, and doing whatever is required to facilitate business dealings with China.
Power Zone also works in exporting agricultural crops and livestock to many countries such as Egypt, UAE, Syria, Turkey and India .
In the year 2019, the company added the field of transportation to the range of services it provides, and today it owns a fleet of trucks and several warehouses in Sudan.
In the year 2020, the company added the field of clearance, shipping and follow-up to its list of services, and an office for customs clearance and shipping was opened in Port Sudan. In 2021, Power Zone Group acquired an agricultural pesticides company, and today it owns a number of pesticides registered with the Ministry of agriculture and is working to provide them this season .
In the year 2021, Power Zone was able to become the exclusive agent of the Indian compa- ny ACE, which is world-renowned in the manufacture of heavy machinery, as it became the exclusive agent in Sudan and provides all ACE products, of which the ACE 7575 tractor is the most prominent product in Sudan .
Power Zone provides industrial consulting services to many factories and companies .
In 2023, after the Sudan’s war, the directors company’s board decided to begin its work in Kenya under the Mandala name.
The goals of the company:
Our business strategy focuses on adding value to Sudanese products by being partners with Sudanese producers starting from planning until seeing their products in international markets, and contributing in all steps of the chain starting from providing the best suitable and specially manufactured equipment for Sudanese farmers and producers, to packing and transporting, and finally exporting their products, And to provide all the necessary services to the target customers, in a process that fully meets their needs.
Vision:
We aspire to be the best production services company in Sudan within five years, by providing high quality services in all stages of production chains in agriculture and mining, from research and studies to reaching the final consumer.
The mission:
We are committed to providing high quality products and services that meet the expectations of our customers through modern technology and skilled manpower to maximize their benefits and facilitate the production process. Our commitment to our customers and our country will be reflected in our honest and responsible commitments to quality and professionalism.
Staff:
The company's management has tended to form a working team of distinguished youth, where the average age outside the board of directors is only 26 years.
The general manager of the company is Al-Bash Engineer Ahmed Mohamed Sayed, Deputy Secretary General of the University of Khartoum Students Union for the year 2009 and holder of a master's degree from the University of Medical and Technological Sciences. 11 years of practical experience spent in the field of mining, then business administration, agriculture and trade, and he is currently holding the position of Youth Secretary at the Sudanese Employers Union.
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